--- title: Beer pallet expositions description: Outstanding POSM of Kozel, beer pallet exposition, can be a benchmark for many. Pallet display. image: https://blog.prodisplay.ai/hubfs/Kompania%20Piwowarska.png --- - [HOME](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) [info@pro-display.eu](mailto:info@pro-display.eu) [+48 502 479 960](tel:+48%20502%20479%20960) [![PRO Display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/PROdisplay%20logo.svg) ![PRO display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/Sygnet%20PBS.svg)](https://pro-display.eu) [kontakt@probs.pl](mailto:%20kontakt@probs.pl) [+48 690 311 683](tel:+48%20690%20311%20683) [TRY IT NOW](https://prodisplay.ai/en/kontakt/) - En - [Pl](https://blog.pro-display.eu/pl/ekspozycje-palet-piwa) [Share via Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fbeer-pallet-expositions) [Share via Twitter](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fbeer-pallet-expositions&text=Beer+pallet+expositions) [Share via LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fbeer-pallet-expositions&title=Beer+pallet+expositions&summary=Outstanding+POSM+of+Kozel%2C+beer+pallet+exposition%2C+can+be+a+benchmark+for+many.+Pallet+display.) # Beer pallet expositions ![Wiktor Miałkowski](https://blog.prodisplay.ai/hubfs/WM.jpg) [Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski) 21 March 2019 ## Beer is one of the most important categories for each store. In super- and hypermarkets, pallet expositions are typical secondary placements of beer. The display size is not enough to be visible to the Shopper in this environment. **In-store activation** is a huge challenge for producers’ **Trade Marketing** departments. *Asahi (Kompania Piwowarska)* shows us that it can be done.      Their premium brand “*Kozel*” has strong, outstanding pallet expositions with a full size branded cardboard gate, strong price communication and communication integrated with **ATL**. **TAGS:** [Shopper](https://blog.prodisplay.ai/en/tag/shopper), [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [asahi](https://blog.prodisplay.ai/en/tag/asahi), [kompaniapiwowarska](https://blog.prodisplay.ai/en/tag/kompaniapiwowarska), [Probspl](https://blog.prodisplay.ai/en/tag/probspl), [InStoreActivation](https://blog.prodisplay.ai/en/tag/instoreactivation) [All posts](https://blog.prodisplay.ai/en/all) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ### Recent post © 2023 [PRO.Display](https://pro-display.eu/en/#) All rights reserved [ ![logo PROBS_White](https://blog.prodisplay.ai/hs-fs/hubfs/logo%20PROBS_White.png?width=179&height=40&name=logo%20PROBS_White.png)](https://probs.pl/)© 2024 [PRO.Display](https://pro-display.eu/en/#) All rights reserved - [Home](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) ##### CONNECT WITH US: - - - ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://3330910.fs1.hubspotusercontent-na1.net/hubfs/3330910/Kozels_Outstanding_POS_273239341_1080x1080_F30-1.mp4", "dateModified" : "2025-04-11T06:23:40.322Z", "description" : "", "duration" : "PT45.2S", "height" : 1080, "name" : "Kozels_Outstanding_POS_273239341_1080x1080_F30-1", "thumbnailUrl" : "https://3330910.fs1.hubspotusercontent-na1.net/hubfs/3330910/Kozels_Outstanding_POS_273239341_1080x1080_F30-1.mp4/medium.jpg?t=1744352620322", "uploadDate" : "2019-03-14T14:14:52.690Z", "width" : 1080 } ```