It's important to always stand out from the competition.
Novotel Accor Hotels found a simple way to strengthen the perception of their offer - it refers to the nutritional trends of their Guests i.e. natural, fresh and healthy products.
The use of the genuine honeycomb was a smart and distinguished way to achieve that. It’s a subconscious symbol of natural products, common in many cultures.
If you'd like to download the high resolution photos click: photo1 & photo2.
