---
title: “Buy, don’t waste”
description: Lidl's <Buy, don't waste> stand with bread from the day before at 70% off as an attempt to minimize food wasting. It's important from the CSR point of view
---

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# [“Buy, don’t waste”](https://blog.prodisplay.ai/en/buy-dont-waste)

 Written by [Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski) | 01 June 2021

## CSR (Corporate Social Responsibility) of Lidl and other stores boils down not only to using "green energy" to power the store, or having a responsible purchasing policy.

It is also the plan to minimize food waste, as it is estimated that in Europe almost 180 kg of food per capita is thrown away annually.

Selling "fresh" bread from the day before at 70% off is a step in the right direction. The communication support at the level of the chain store itself, with a clear reference to "not wasting food", is interesting. Of course, this way the stores are also minimizing their financial losses, but that's fair too, after all.

If you'd like to download high resolution photos of the "Buy, don't waste" exposition click: [photo1](https://blog.prodisplay.ai/hubfs/Lidl1.jpg?hsLang=en-us) , [photo2](https://blog.prodisplay.ai/hubfs/Lidl2.jpg?hsLang=en-us)

[View full post](https://blog.prodisplay.ai/en/buy-dont-waste)

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