---
title: Duty-free Zone
description: The duty-free zone is where the largest brands test new expositions.
---

[Blog PRO.display](https://blog.prodisplay.ai/en)

# [Duty-free Zone](https://blog.prodisplay.ai/en/duty-free-zone)

 Written by [Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski) | 15 October 2020

The duty-free zone is where the largest brands test new expositions, confirm their market position and gain new experience, which is later transferred to regular stores.

 

[View full post](https://blog.prodisplay.ai/en/duty-free-zone)

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