--- title: Fitness Channel Activation description: Due to the growing popularity of fitness and the increased number of visits to fitness centers, the value of this channel has also grown for producers. image: https://blog.prodisplay.ai/hubfs/danone.png --- - [HOME](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) [info@pro-display.eu](mailto:info@pro-display.eu) [+48 502 479 960](tel:+48%20502%20479%20960) [![PRO Display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/PROdisplay%20logo.svg) ![PRO display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/Sygnet%20PBS.svg)](https://pro-display.eu) [kontakt@probs.pl](mailto:%20kontakt@probs.pl) [+48 690 311 683](tel:+48%20690%20311%20683) [TRY IT NOW](https://prodisplay.ai/en/kontakt/) - En - [Pl](https://blog.pro-display.eu/pl/aktywacja-kanału-fitness) [Share via Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ffitness-channel-activation) [Share via Twitter](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ffitness-channel-activation&text=Fitness+Channel+Activation) [Share via LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ffitness-channel-activation&title=Fitness+Channel+Activation&summary=Due+to+the+growing+popularity+of+fitness+and+the+increased+number+of+visits+to+fitness+centers%2C+the+value+of+this+channel+has+also+grown+for+producers.%0A) # Fitness Channel Activation ![Wiktor Miałkowski](https://blog.prodisplay.ai/hubfs/WM.jpg) [Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski) 25 April 2019 ## Due to the growing popularity of physical fitness and thus the increased number of visits to fitness centers, the value of this channel has also grown for producers. It is a huge challenge, especially for well-known “mass market” brands, because fitness clubs are anatural space for specialist brands which offer profiled products. Usually being a niche product or brand works to their advantage. That's why a proper product exposition strengthened with the use of special forms of communication is so important in such places. ![danone](https://blog.prodisplay.ai/hubfs/danone.png) The picture shows Danone’s special countertop stand. Its key features are its transparent plexiglass lightweight construction, as well as the well-chosen light blue color which stands out against other products and at the same time brings to mind the idea of "water". Additionally, the slogan "**Take water to training**"; perfectly suits both the place where the stand functions and the needs of people who go there. **TAGS:** [POSM](https://blog.prodisplay.ai/en/tag/posm), [btl](https://blog.prodisplay.ai/en/tag/btl), [zywiec](https://blog.prodisplay.ai/en/tag/zywiec), [Probspl](https://blog.prodisplay.ai/en/tag/probspl), [instore](https://blog.prodisplay.ai/en/tag/instore), [fitness](https://blog.prodisplay.ai/en/tag/fitness), [danone](https://blog.prodisplay.ai/en/tag/danone) [All posts](https://blog.prodisplay.ai/en/all) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ### Recent post © 2023 [PRO.Display](https://pro-display.eu/en/#) All rights reserved [ ![logo PROBS_White](https://blog.prodisplay.ai/hs-fs/hubfs/logo%20PROBS_White.png?width=179&height=40&name=logo%20PROBS_White.png)](https://probs.pl/)© 2024 [PRO.Display](https://pro-display.eu/en/#) All rights reserved - [Home](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) ##### CONNECT WITH US: - - -