--- title: Increasing the target group of the category description: Increasing the target group of the category - every producer should be on the lookout for growth opportunities. image: https://blog.prodisplay.ai/hubfs/Przechwytywanie-Mar-23-2021-10-13-43-32-AM.jpg --- - [HOME](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) [info@pro-display.eu](mailto:info@pro-display.eu) [+48 502 479 960](tel:+48%20502%20479%20960) [![PRO Display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/PROdisplay%20logo.svg) ![PRO display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/Sygnet%20PBS.svg)](https://pro-display.eu) [kontakt@probs.pl](mailto:%20kontakt@probs.pl) [+48 690 311 683](tel:+48%20690%20311%20683) [TRY IT NOW](https://prodisplay.ai/en/kontakt/) - En - [Pl](https://blog.pro-display.eu/pl/zwiększenie-grupy-docelowej-kategorii) [Share via Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fincreasing-the-target-group-of-the-category) [Share via Twitter](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fincreasing-the-target-group-of-the-category&text=Increasing+the+target+group+of+the+category) [Share via LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fincreasing-the-target-group-of-the-category&title=Increasing+the+target+group+of+the+category&summary=Increasing+the+target+group+of+the+category+-+every+producer+should+be+on+the+lookout+for+growth+opportunities.) # Increasing the target group of the category ![Wiktor Miałkowski](https://blog.prodisplay.ai/hubfs/WM.jpg) [Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski) 23 March 2021 ## Every producer should be on the lookout for growth opportunities. Beer producers have already achieved a high level of market saturation in their basic category – beer – and now, while looking for space to grow, they are boldly targeting the category of non-alcoholic beverages for yet another year. This offer is aimed partly at new consumers on the market but is also based on the changing lifestyles of existing users, for example those who want to keep the sense of pleasure they get from drinking beer, but still want to be able to drive home to the suburbs. If you'd like to download high resolution photos of this exposition click: [photo1](https://blog.prodisplay.ai/hubfs/IMG_20210108_151715.jpg?hsLang=en-us) , [photo2](https://blog.prodisplay.ai/hubfs/zero1.jpg?hsLang=en-us) **TAGS:** [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [PhotoRecognition](https://blog.prodisplay.ai/en/tag/photorecognition), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [AI](https://blog.prodisplay.ai/en/tag/ai), [fmcg](https://blog.prodisplay.ai/en/tag/fmcg), [strefazero](https://blog.prodisplay.ai/en/tag/strefazero) [All posts](https://blog.prodisplay.ai/en/all) [![Download](https://no-cache.hubspot.com/cta/default/3330910/9ab439f6-df25-4dc0-87c2-187e3208ec98.png)](https://cta-redirect.hubspot.com/cta/redirect/3330910/9ab439f6-df25-4dc0-87c2-187e3208ec98) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ### Recent post © 2023 [PRO.Display](https://pro-display.eu/en/#) All rights reserved [ ![logo PROBS_White](https://blog.prodisplay.ai/hs-fs/hubfs/logo%20PROBS_White.png?width=179&height=40&name=logo%20PROBS_White.png)](https://probs.pl/)© 2024 [PRO.Display](https://pro-display.eu/en/#) All rights reserved - [Home](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) ##### CONNECT WITH US: - - - ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://3330910.fs1.hubspotusercontent-na1.net/hubfs/3330910/ZERO_zone_323785858_1080x1080_F30.mp4", "dateModified" : "2025-04-11T06:48:42.033Z", "description" : "", "duration" : "PT48.832S", "height" : 1080, "name" : "ZERO_zone_323785858_1080x1080_F30", "thumbnailUrl" : "https://3330910.fs1.hubspotusercontent-na1.net/hubfs/3330910/ZERO_zone_323785858_1080x1080_F30.mp4/medium.jpg?t=1744354122033", "uploadDate" : "2021-03-23T10:09:58.783Z", "width" : 1080 } ```