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Lindt in-store activation & brand building

Written by Wiktor Miałkowski | 09 April 2020

In order to take a break from the current situation, today we would like to talk about the BTL of one of the most pleasant product groups - chocolate.

We hope that some endorphins (the happiness hormone) will be released to your brain while you watch the attached video. That is how good marketing works at the point of sale – all you need to do is activate the customer’s senses and his brain will do the rest – and if the product is nearby…