Such zones are very interesting places in terms of the activity of trade marketers from the largest companies.
First of all, the huge number of customers is concentrated there, and there are new ones almost every day.
Secondly, Duty-Free zones have come to symbolize places where the best global brands are sold. Thirdly, the chance to buy gifts or something to consume during one’s vacation, greatly increases shoppers’ openness to spending on a unique product.
As a result, the budgets available for the trade marketing departments are much larger than in case of „ordinary” shops.
Unfortunately, presented expositions are just correct and rather customized to unusual sizes and shapes of products than to support them with its uniqueness and concept.
If you'd like to download the high resolution photos click: photo1 & photo2.
