---
title: New and old market reality
description: Due to the ongoing pandemic and restrictions on movement, most FMCG producers have withdrawn their sales representatives from shops.
image: https://blog.prodisplay.ai/hubfs/baner-nowy-64.png
---

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# New and old market reality

![Wiktor Miałkowski](https://blog.prodisplay.ai/hubfs/WM.jpg) 

[Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski)  
11 May 2020

## Due to the ongoing pandemic and restrictions on movement, most FMCG producers have withdrawn their sales representatives from shops.

It has only been 2 months, yet we can already see how it has affected the quality of expositions. 1 additional exposition and 2 main competitors. The question is – which of them paid for it?

![baner-nowy-64-1x1](https://blog.prodisplay.ai/hubfs/baner-nowy-64-1x1.png)

That is why control activities with the use of AI and photo recognition are so effective. What is more, in the [PRO.Display](https://pro-display.eu/?utm_source=adwords&utm_campaign=%5BSearch%5D+Brand+Campaign+tg%3DPL+(lg%3DPL)&utm_medium=ppc&utm_term=%2Bpro.display&hsa_acc=3155432906&hsa_ad=346088761366&hsa_ver=3&hsa_kw=%2Bpro.display&hsa_src=g&hsa_grp=72340442840&hsa_net=adwords&hsa_cam=1841753425&hsa_tgt=kwd-722402908943&hsa_mt=b&gclid=CjwKCAjw7-P1BRA2EiwAXoPWA8SqP4djpRYj5-aPRSDFqz2FRWIhBDPpyVnurIq_t0-H1LFSZRk5fhoCS2UQAvD_BwE) system, for example, photos can be obtained from sales representatives, auditors and - with the relevant contractual provisions - directly from the store’s staff, who have to document the execution of the arrangements. 

If you'd like to download the high resolution photo click: [photo1](https://blog.prodisplay.ai/hubfs/IMG_20200427_120611.jpeg?hsLang=en-us)

**TAGS:** [lays](https://blog.prodisplay.ai/en/tag/lays), [PhotoRecognition](https://blog.prodisplay.ai/en/tag/photorecognition), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [storeactivation](https://blog.prodisplay.ai/en/tag/storeactivation), [bahlsen](https://blog.prodisplay.ai/en/tag/bahlsen)

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