---
title: Perfect BTL communication
description: The role of the display is to highlight the product and support it at the level of communication with the buyer.
image: https://blog.prodisplay.ai/hubfs/baner-nowy-86.png
---

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# Perfect BTL communication

![Wiktor Miałkowski](https://blog.prodisplay.ai/hubfs/WM.jpg) 

[Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski)  
25 August 2020

## The role of the display is to highlight the product and support it at the level of communication with the buyer.

The trade marketing department of the Melvit brand has prepared an excellent display - it communicates the naturalness of the products’ ingredients with simple and very clear images; short slogans linking the desired logical sequence of the benefits of the brand (NATURE-> STRENGTH-> HEALTH-> IMMUNITY); with a black color that accentuates high quality.

![baner-nowy-86-1x1](https://blog.prodisplay.ai/hubfs/baner-nowy-86-1x1.png)

The beauty of marketing lies in its simplicity.

If you'd like to download the high resolution photo click: [photo1](https://blog.prodisplay.ai/hubfs/IMG_20200604_181759.jpg?hsLang=en-us),[photo2](https://blog.prodisplay.ai/hubfs/IMG_20200604_181804.jpg?hsLang=en-us)

**TAGS:** [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [btl](https://blog.prodisplay.ai/en/tag/btl), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [melvit](https://blog.prodisplay.ai/en/tag/melvit)

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