Producers put a lot of effort into planogram planning based on shopper habits, in order to get the most from their in-store expositions and maximize sales.
Preparing a good planogram takes time and money, but even the best planogram won’t work if it's not implemented properly.
Luckily, with the use of photo recognition and AI systems such as PRO.Display, it is possible to verify the execution of planograms in any given number of stores, thus ensuring ROI on planogram planning.
