Instant Desserts - based on projects carried out together with our clients, the most common KPIs controlled within this category are:

• Distribution
• Planogram execution
• POSM presence
• Products in HOT-ZONE
• Correct price
• Shelf share

Along with the growing financial expectations of retail chains, many of our clients ask themselves:

“Since I have a contract with a retail chain that guarantees the distribution and proper exposition of my products, maybe I should withdraw my sales representatives from its stores as part of P&L optimization?”. This question is perfectly legitimate for at least two reasons:

Let's start with a series of very important business questions which are often asked, but not always with fully defined control KPIs, leading to incorrect conclusions and financial losses:

We are very pleased to announce that PRO.Display has received a highly favourable references from our long-time Client, whom we have been supporting as part of the ongoing control of in-store expositions since 2016.