COTY confirmed the utility of PRO.Display

15 September 2022

We are very glad to inform that PRO.Display has received highly favourable references from our long-time Client, whom we have been supporting as part of the ongoing control of in-store expositions since 2015.

During this time we have controlled over 355,000 KPIs, providing COTY with
reliable data.

TAGI: PhotoRecognition, ProDisplay, Coty, AI

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Perfect exposition with AI & Photo Recognition

08 September 2022

 Tea - based on projects carried out together with our clients, the most common KPIs controlled within this category are:

Distribution
Planogram execution
 Products in HOT-ZONE
 Shelf share
 POSM presence
 Correct price

Watch our video and learn more.

 If you have any questions, contact us!

TAGI: TradeMarketing, PhotoRecognition, ProDisplay, retail, AI, fmcg

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Out of coverage stores – a business case

01 September 2022

Along with the growing financial expectations of retail chains, many of our clients ask themselves:

“Since I have a contract with a retail chain that guarantees the distribution and proper exposition of my products, maybe I should withdraw my sales representatives from its stores as part of P&L optimization?”. This question is perfectly legitimate for at least two reasons:

TAGI: PhotoRecognition, ProDisplay, retail, AI, ArtificialIntelligence, ooc

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In-store exposition control with the use of AI & Photo Recognition

19 August 2022

Chewing gum - based on projects carried out together with our clients, the most common KPIs controlled within this category are:

👉 Distribution
👉 Planogram execution
👉 POSM presence
👉 Products in HOT-ZONE
👉 Price tags presence
👉 Shelf share

TAGI: TradeMarketing, PhotoRecognition, ProDisplay, retail, fmcg

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Case 3: What does it mean when we say that the promotion is present in stores?

11 August 2022

Let's start with a series of very important business questions which are often asked, but not always with fully defined control KPIs, leading to incorrect conclusions and financial losses:

TAGI: PhotoRecognition, ProDisplay, retail, AI, ArtificialIntelligence, promotion

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