--- title: Blog PRO.display | procter description: procter | --- - [HOME](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) [info@pro-display.eu](mailto:info@pro-display.eu) [+48 502 479 960](tel:+48%20502%20479%20960) [![PRO Display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/PROdisplay%20logo.svg) ![PRO display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/Sygnet%20PBS.svg)](https://pro-display.eu) [kontakt@probs.pl](mailto:%20kontakt@probs.pl) [+48 690 311 683](tel:+48%20690%20311%20683) [TRY IT NOW](https://prodisplay.ai/en/kontakt/) - En - [Pl](https://blog.pro-display.eu/pl/) [Share via Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ftag%2Fprocter) [Share via Twitter](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ftag%2Fprocter&text=Blog+PRO.display+%7C+procter) [Share via LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ftag%2Fprocter&title=Blog+PRO.display+%7C+procter&summary=procter+%7C+) # [Promotional Sale ???](https://blog.prodisplay.ai/en/promotional-sale) 07 January 2019 [![SPRZEDAŻ PROMOCYJNA -1](https://blog.prodisplay.ai/hs-fs/hubfs/SPRZEDA%C5%BB%20PROMOCYJNA%20-1.jpg?width=767&name=SPRZEDA%C5%BB%20PROMOCYJNA%20-1.jpg)](https://blog.prodisplay.ai/en/promotional-sale) ## Standing in front of the shelf with promotions in the store, we often see a resultant of 2 different approaches - P**roducer** and R**etailer**. From the **Producer's** side, the activities are planned by marketing and Trade Marketing, which form a calendar of activities for **KAM**, who in turn negotiates with the buyer of the **Retailer**. **TAGI:** [Shopper](https://blog.prodisplay.ai/en/tag/shopper), [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [promo](https://blog.prodisplay.ai/en/tag/promo), [procter](https://blog.prodisplay.ai/en/tag/procter), [Rossmann](https://blog.prodisplay.ai/en/tag/rossmann) [Read More](https://blog.prodisplay.ai/en/promotional-sale) # [POSM in Carrefour](https://blog.prodisplay.ai/en/posm-in-carrefour) 15 October 2018 [![POSM w carrefour](https://blog.prodisplay.ai/hs-fs/hubfs/POSM%20w%20carrefour.png?width=767&name=POSM%20w%20carrefour.png)](https://blog.prodisplay.ai/en/posm-in-carrefour) ## In *Carrefour* hypermarkets, we can find interesting **POSM** materials that keep the balance of visibility vs quality vs price. These are cardboard gates, navigating customers to selected categories. To increase the effect of "navigation", they have the communication of the strongest brands from particular categories in the alley. **TAGI:** [POSM](https://blog.prodisplay.ai/en/tag/posm), [btl](https://blog.prodisplay.ai/en/tag/btl), [carrefour](https://blog.prodisplay.ai/en/tag/carrefour), [procter](https://blog.prodisplay.ai/en/tag/procter), [mars](https://blog.prodisplay.ai/en/tag/mars) [Read More](https://blog.prodisplay.ai/en/posm-in-carrefour) [All posts](https://blog.prodisplay.ai/en/all) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ### Recent post © 2023 [PRO.Display](https://pro-display.eu/en/#) All rights reserved [ ![logo PROBS_White](https://blog.prodisplay.ai/hs-fs/hubfs/logo%20PROBS_White.png?width=179&height=40&name=logo%20PROBS_White.png)](https://probs.pl/)© 2024 [PRO.Display](https://pro-display.eu/en/#) All rights reserved - [Home](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) ##### CONNECT WITH US: - - -