--- title: Coca Cola vs. Pepsi - World Cup Russia at Carrefour in Warsaw description: Coca Cola vs. Pepsi - World Cup Russia at Carrefour in Warsaw. image: https://blog.prodisplay.ai/hubfs/Coca%20Cola%20vs.%20Pepsi%20-%20Puchar%20%C5%9Awiata%20Rosja%20w%20Carrefour%20w%20Warszawie.png --- - [HOME](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) [info@pro-display.eu](mailto:info@pro-display.eu) [+48 502 479 960](tel:+48%20502%20479%20960) [![PRO Display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/PROdisplay%20logo.svg) ![PRO display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/Sygnet%20PBS.svg)](https://pro-display.eu) [kontakt@probs.pl](mailto:%20kontakt@probs.pl) [+48 690 311 683](tel:+48%20690%20311%20683) [TRY IT NOW](https://prodisplay.ai/en/kontakt/) - En - [Pl](https://blog.pro-display.eu/pl/coca-cola-vs.-pepsi-puchar-świata-w-rosji-w-carrefour-w-warszawie) [Share via Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fcoca-cola-vs.-pepsi-world-cup-russia-at-carrefour-in-warsaw) [Share via Twitter](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fcoca-cola-vs.-pepsi-world-cup-russia-at-carrefour-in-warsaw&text=Coca+Cola+vs.+Pepsi+-+World+Cup+Russia+at+Carrefour+in+Warsaw) [Share via LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Fcoca-cola-vs.-pepsi-world-cup-russia-at-carrefour-in-warsaw&title=Coca+Cola+vs.+Pepsi+-+World+Cup+Russia+at+Carrefour+in+Warsaw&summary=Coca+Cola+vs.+Pepsi+-+World+Cup+Russia+at+Carrefour+in+Warsaw.) # Coca Cola vs. Pepsi - World Cup Russia at Carrefour in Warsaw ![Wiktor Miałkowski](https://blog.prodisplay.ai/hubfs/WM.jpg) [Wiktor Miałkowski](https://blog.prodisplay.ai/en/author/wiktor-miałkowski) 07 June 2018 19/06/2018, the absolute peak of Polish fans engagement and two different approaches of beverage companies at the level of shopper communication. Coca Cola has been consistently building it around the World Championships for over 1.5 months, recently adding pallet displays to TV and game consoles and very extensive, backlight POS materials. Meanwhile, Pepsi, after a very big "football offensive" just before the Championships, came back to promote a new variant of "Pepsi lime". Of course, we're talking about what the shopper sees. The reason for this may be: a conscious marketing decision or the prosaic depletion of "football" POS materials after an intense campaign in May. From the marketing pespective, Pepsi won the qualifiers, and Coca Cola, consistently spreading the "football" accents for the action lasting two months, became the "Master" of the finals. ![Coca Cola vs. Pepsi - Puchar Świata Rosja w Carrefour w Warszawie](https://blog.prodisplay.ai/hubfs/Coca%20Cola%20vs.%20Pepsi%20-%20Puchar%20%C5%9Awiata%20Rosja%20w%20Carrefour%20w%20Warszawie.png) Additionally, that's why it is worth to verify stores reality, using PRO.Display photo control [https://pro-display.eu](https://pro-display.eu)     **TAGS:** [cocacola](https://blog.prodisplay.ai/en/tag/cocacola), [POSM](https://blog.prodisplay.ai/en/tag/posm), [carrefour](https://blog.prodisplay.ai/en/tag/carrefour), [Probspl](https://blog.prodisplay.ai/en/tag/probspl), [pepsico](https://blog.prodisplay.ai/en/tag/pepsico) [All posts](https://blog.prodisplay.ai/en/all) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ### Recent post © 2023 [PRO.Display](https://pro-display.eu/en/#) All rights reserved [ ![logo PROBS_White](https://blog.prodisplay.ai/hs-fs/hubfs/logo%20PROBS_White.png?width=179&height=40&name=logo%20PROBS_White.png)](https://probs.pl/)© 2024 [PRO.Display](https://pro-display.eu/en/#) All rights reserved - [Home](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) ##### CONNECT WITH US: - - -