Another year in which, for many beer producers, non-alcoholic beer generates the greatest opportunity to increase sales across the entire company.
New customers, new occasions to drink (e.g. drivers), better taste and the quality of non-alcoholic products translate into exposition priorities in shops.
The photos show a very interesting fridge exposition, where the symbolic "Zero" has been perfectly used as a door frame of the fridge. The use of blue on a white background additionally strengthens the visibility and message of the brand.
If you'd like to download the high resolution photo click: photo1, photo2
