Another interesting example of solid strengthening of the in-store presence of a product.
Trade marketing by Maspex, which distributes Nestea on local markets, shows the creation of a set of cardboard POSM, a promotional tray and a pallet wrap.
Wiktor Miałkowski
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An interesting example of communication of an umbrella brand and the exposition of product groups with various consumer benefits.
To keep the communication clear, different communication has been placed on every side of the expositor, and the topper holds it all together.
TAGI: ProDisplay, InStoreActivation, goplana, colian
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Mutual strengthening of activity at the point of sale.
Asahi, together with the marketing department of the Tyskie brand, have prepared a model expositor for a well-known brand, with strong ATL support.
TAGI: ProDisplay, asahi, InStoreActivation, circlek, tyskie
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Own-brand innovation? Most certainly!
One such example is a very interesting cardboard stand prepared by Kaufland for their own brand "Bevola". The innovation consists of improving the visibility of products from the sides of the stand.
TAGI: btl, ProDisplay, storeactivation, kaufland, bevola
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The attractiveness of the offer can be based on the strength of the brand, the uniqueness of the offer or the selection of products that complement each other.
This is possible for multibrand corporations, and even easier for an independent distributor.
TAGI: ProDisplay, InStoreActivation, lotos
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