As we often point out in our posts, the stock control of promotional expositions is very important in terms of ROI.

Looking at the attached photo, we can suspect that one of these four things happened:

When fighting for additional expositions it is worth synchronizing the level of care for the quality of 3 parameters:

• the quality of POSM (promotional stands),
• their placement in the store,
• and proper stock level.

Then we maximize the main business parameter, i.e. ROI (Return on Investment). That's why it's worth checking how our activities turn out in reality (in-store). This can be done using AI and photo recognition systems such as PRO.Display.

BTL based on the success of a famous movie.

The exposition is very astounding and eye-catching. It cleverly refers to the plot of a famous movie. The reference occurs both at the product level – Rum – and the octopus tentacle level – Kraken. 

A very eye-catching cardboard stand from Ambi Pur.

It attracts Shoppers’ attention and stands out in the store space. Check out our video and learn more about this exposition.

An interesting example of a well-thought-out whiskey display.

Communication is limited only to the exposition of the brand but overall, the stand creates a clear message. Plus, it is very well stocked. Check out our video and learn more about this exposition.