--- title: Blog PRO.display | ProDisplay (13) description: ProDisplay | (13) --- - [HOME](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) [info@pro-display.eu](mailto:info@pro-display.eu) [+48 502 479 960](tel:+48%20502%20479%20960) [![PRO Display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/PROdisplay%20logo.svg) ![PRO display](https://blog.prodisplay.ai/hubfs/PRO.display%20NEW%20branding/Sygnet%20PBS.svg)](https://pro-display.eu) [kontakt@probs.pl](mailto:%20kontakt@probs.pl) [+48 690 311 683](tel:+48%20690%20311%20683) [TRY IT NOW](https://prodisplay.ai/en/kontakt/) - En - [Pl](https://blog.pro-display.eu/pl/) [Share via Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ftag%2Fprodisplay%2Fpage%2F13) [Share via Twitter](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ftag%2Fprodisplay%2Fpage%2F13&text=Blog+PRO.display+%7C+ProDisplay+%2813%29) [Share via LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.prodisplay.ai%2Fen%2Ftag%2Fprodisplay%2Fpage%2F13&title=Blog+PRO.display+%7C+ProDisplay+%2813%29&summary=ProDisplay+%7C++%2813%29) # [The end of promotion](https://blog.prodisplay.ai/en/the-end-of-promotion) 28 September 2021 [![](https://blog.prodisplay.ai/hs-fs/hubfs/end.jpg?width=767&name=end.jpg)](https://blog.prodisplay.ai/en/the-end-of-promotion) ## What happens with promotional products when a promotion ends? This question often pops up when it comes to additional expositions. If these are regular SKUs, they end up on the standard shelf. In the case of in & out products (not included in the standard offer) the possibilities are as follows: **TAGI:** [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [Probspl](https://blog.prodisplay.ai/en/tag/probspl), [retail](https://blog.prodisplay.ai/en/tag/retail), [fmcg](https://blog.prodisplay.ai/en/tag/fmcg) [Read More](https://blog.prodisplay.ai/en/the-end-of-promotion) # [The golden rule of POSM](https://blog.prodisplay.ai/en/the-golden-rule-of-posm) 21 September 2021 [![](https://blog.prodisplay.ai/hs-fs/hubfs/posm.jpg?width=767&name=posm.jpg)](https://blog.prodisplay.ai/en/the-golden-rule-of-posm) ## POS materials should attract the attention of shoppers in the store. To be effective, there must be a limited amount, as only then do they have a chance to stand out instead of fading into the background. Here, the category gives the impression that it consists of "new" products only. **TAGI:** [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [POSM](https://blog.prodisplay.ai/en/tag/posm), [PhotoRecognition](https://blog.prodisplay.ai/en/tag/photorecognition), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [AI](https://blog.prodisplay.ai/en/tag/ai), [fmcg](https://blog.prodisplay.ai/en/tag/fmcg) [Read More](https://blog.prodisplay.ai/en/the-golden-rule-of-posm) # [Kinder – an exposition targeted towards kids](https://blog.prodisplay.ai/en/kinder-an-exposition-targeted-towards-kids) 14 September 2021 [![](https://blog.prodisplay.ai/hs-fs/hubfs/kinder-1.jpg?width=767&name=kinder-1.jpg)](https://blog.prodisplay.ai/en/kinder-an-exposition-targeted-towards-kids) ## For this kind of exposition, creativity is even more important than usual, so playful shapes and intensive, eye-catching colors are often used. To increase sales, various SKUs from different categories are combined. **TAGI:** [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [PhotoRecognition](https://blog.prodisplay.ai/en/tag/photorecognition), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [AI](https://blog.prodisplay.ai/en/tag/ai), [fmcg](https://blog.prodisplay.ai/en/tag/fmcg), [kinder](https://blog.prodisplay.ai/en/tag/kinder) [Read More](https://blog.prodisplay.ai/en/kinder-an-exposition-targeted-towards-kids) # [Second placement exposition](https://blog.prodisplay.ai/en/second-placement-exposition) 07 September 2021 [![](https://blog.prodisplay.ai/hs-fs/hubfs/sec.jpg?width=767&name=sec.jpg)](https://blog.prodisplay.ai/en/second-placement-exposition) A well executed exposition at the checkout zone, which is the best and most profitable spot in the store. **TAGI:** [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [lidl](https://blog.prodisplay.ai/en/tag/lidl), [PhotoRecognition](https://blog.prodisplay.ai/en/tag/photorecognition), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [Probspl](https://blog.prodisplay.ai/en/tag/probspl), [retail](https://blog.prodisplay.ai/en/tag/retail), [AI](https://blog.prodisplay.ai/en/tag/ai), [fmcg](https://blog.prodisplay.ai/en/tag/fmcg) [Read More](https://blog.prodisplay.ai/en/second-placement-exposition) # [The devil is in the detail](https://blog.prodisplay.ai/en/the-devil-is-in-the-detail) 02 September 2021 [![](https://blog.prodisplay.ai/hs-fs/hubfs/baner-nowy-119.png?width=767&name=baner-nowy-119.png)](https://blog.prodisplay.ai/en/the-devil-is-in-the-detail) ## Prepacked stands guarantee the proper stock level, planogram execution, and a really valuable element - shopper communication. However, it is worth remembering that proper merchandising is needed even in this case and that the transport spacers should be removed upon arrival at the store. They help to ensure safe transportation, but if not removed afterwards, they make it difficult to purchase the product. **TAGI:** [TradeMarketing](https://blog.prodisplay.ai/en/tag/trademarketing), [btl](https://blog.prodisplay.ai/en/tag/btl), [ProDisplay](https://blog.prodisplay.ai/en/tag/prodisplay), [martini](https://blog.prodisplay.ai/en/tag/martini) [Read More](https://blog.prodisplay.ai/en/the-devil-is-in-the-detail) [Previous](https://blog.prodisplay.ai/en/tag/prodisplay/page/12) [Next](https://blog.prodisplay.ai/en/tag/prodisplay/page/14) [All posts](https://blog.prodisplay.ai/en/all) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ### Recent post © 2023 [PRO.Display](https://pro-display.eu/en/#) All rights reserved [ ![logo PROBS_White](https://blog.prodisplay.ai/hs-fs/hubfs/logo%20PROBS_White.png?width=179&height=40&name=logo%20PROBS_White.png)](https://probs.pl/)© 2024 [PRO.Display](https://pro-display.eu/en/#) All rights reserved - [Home](https://prodisplay.ai/en/) - [OUR SOLUTION](https://prodisplay.ai/en/oferta/) - [MANUFACTURERS](https://prodisplay.ai/en/producenci/) - [RETAILERS](https://prodisplay.ai/en/detalisci/) - [BLOG](https://blog.prodisplay.ai/en) - [CONTACT](https://prodisplay.ai/en/kontakt/) ##### CONNECT WITH US: - - -