"Ice Spot" by McDonalds

19 July 2018

Ice spot is a concept that works independently, regardless of the McDonalds Restaurant.

It is located in a shopping center, which is unusual compared to McCafe.

TAGI: mcdonald's, new

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Coca Cola and the VIP World Championship

13 July 2018

As you can see Coca Cola, as the official partner of the World Championships in Russia, put a lot of emphasis on the display of your drinks in stores.

TAGI: cocacola, pepsico

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Biedronka & Lidl Customer Care

11 July 2018

100% of customers pass through the checkout desks and it is worth taking care of their feelings at this point.

The two largest discount chains in Poland have been introduced as a standard by modern displays, where customers can see what has been "picked up" at the checkout.

TAGI: biedronka, lidl

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Coca Cola on Circle K - Instant Win promotions

09 July 2018

Instant Win promotions are the most sought-after type of promotion by Shoppers.

When the customer decides to buy a promotional product, it's best practice when he immediately knows what the bonus is, and even better if he gets it right here and now.

TAGI: cocacola, circlek

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Out of stock control

04 July 2018

In terms of fighting for success on the market, OOS (out of stock) control has become one of the key business activities.

The ROI of the entire investment in marketing, sales and production is verified when the Shopper and the product come into contact on store shelves.

TAGI: ROI, display

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